Many times people have questions regarding Google Adwords.
There are so many different elements to the system that it can indeed be confusing.
If you’re one of those people who are having a tough time with the set up, then the following should help you out a lot.
It’s a whole bunch of video from Google explaining each step of the set-up process from creating your account to optimizig your landing pages and your CPC.
It’s an excellent resource, very informative and extremely comprehensive…
It is entirely Free and comes directly from Google so do not hesitate to watch them when you have some spare time.
http://www.google.com/adwords/learningcenter/index.html
